Every bike that Firefly makes is custom.

As you browse our bikes, one of the first things you’ll notice is that we don’t have catchy model names. The reason is simple: every bike we make is custom. Maybe you want a super stiff race bike, maybe you want a comfortable bike for getting lost on dirt roads, maybe you want a commuter with all the bells and whistles, or an all-day mountain bike, or something totally different.

No series of models can capture the range of your needs and our abilities. If your bike falls between a road and a cross bike, or a cross and a mountain bike, no problem. Start with what seems like the closest match and we’ll work out the details from there. Let the dream begin…

Introducing the all new Firefly Pocket Pump. Fully butted in-house titanium construction, @SILCAvelo Pocket Impero internals, 135g... because why not? https://fireflybicycles.com/store/Firefly-Titanium-Pocket-Pump-p249249300

We just added two more gorgeous Don Nieva photos to our online print sale, with every $ of proceeds benefitting @SistersUnchaind. The holidays are just around the corner, after all... https://fireflybicycles.com/store/Artwork-c5301118


Reason #121 we're so proud to sponsor @emilyschaldach and the whole @shopbitchstix/@TenspeedHero team: https://www.instagram.com/p/CGsdgZAlSu9/

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I’ve now completed my first decent-ish 100km mixed surface ride and it’s fair to say I’m blown away. So nimble, chuckable, responsive, lively and FAST, but also stable sure-footed and very comfortable – or to put that into British English, the fucking dogs bollocks!

Feels like a comfortable fast road bike that is also amazing off road, taking the best traits of my Super Six and Enigma to a whole other level.”

See the build